Friday, 17 October 2014

Single Topic Or Multi Topic? Which To Choose?

  

This is a very common question that many blogger ask-
  • Should I blog on one topic or on multiple topics.
  • Should I create one blog for multiple topics. 
One thing i want to clear here is, in the blogging world topics is termed as niche.
One of the most important question you should ask yourself before writing any article is:
  • On what topic should i write about ?
Many new bloggers think that if they write about multiple topics they will be able to attract more readers. Just tell me one thing, which one do you like from these below images. You will get the answer. Before you go with the images, let me tell you this perception is not correct.

First Image-
Blogs with multiple topics

Or the second one-
Blogs with single topic  

I am sure your answer will be the second one because in second image everything is not mashed up. And that is what readers like the most. Below i am going to explain as why the second image is best.

Here is the some important cons that will cause if you will use the first option:
  • You won't be able to create readership for your blog.
  • Your blog will be never be good at SEO.
  • Making money from your blog will be tough.
So let's start with all the above points in detail -

1. It will be hard to create readership for your blog 

Just tell me what is the first reason why a user subscribe ; If you subscribe to our blog for blogging tips and suddenly we will start sending you about health care, Will you feel good ?

Your answer will be definitely -No

So, that is what a user feels. It is better to create a blog on ONE topic/domain.

2. Your blog will never be good at SEO

Just imagine, you are a search engine and you want to select a blog about blogging tips, which one will you select in the top result:
  • A blog that write about blogging tips.
  • A blog that write about blogging tips, games, softwares etc.
Which one will you select ?

Definitely you will select first one. And this is what a search engine wants. So don't try to write the post on multiple area. Just select one area and write many post on that itself.

3. Making money will be very tough

Now let's start with the lat but most important point - Making money from your website and it will be difficult in this case. But Why ? 

Yes, It is true that multiple niche blogs drive more traffic but is it worth it. The visitors are more but the advertisers will pay less. Now again you will think, if visitor will be more the why advertiser will pay less ?

Let us take an example:Let us assume you have a company that sells Music CDs. Now you have to select between these two blogs:
  • Blog no. 1 - Gets 1000 Views per day and writes about music
  • Blog no. 2 - Gets 2000 Views per day and writes about games, software, blogging and many more..
Which blog will be an idle blog for the advertisement of your product ?

The Answer would be blog no. 1. Though blog No. 1 receives less views per day but it's content is related to your product. Advertiser's will never select the blogs which are based on multiple topics. The same applies here also.
Conclusion.Which To Choose?:

And here we come to the conclusion of the above discussion. This was all about Single Topic Vs Multi-Topic blog: Which Is Better And Why?. Hope after reading this article, you must have had decided you will not go with the Multi topic blog.

Did We Miss Anything? Or do you have some more tips with you ? We Are Eagerly waiting for your comments !

Very soon we will be back with our new article. Keep visiting.






No comments:

Post a Comment